Objective:

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To turn a simple yet outdated newsletter into a current and trendy magazine for the California Aggie Alumni Marching Band-uh! of UC Davis.

The Fugawe is a long-standing periodical that helped alumni of the UC Davis California Aggie Marching Band-uh stay connected and informed after graduating university.

Inspired by my time in the Band-uh and the stories of members past, I aimed to create a look that felt like an athletics magazine with the quirkiness I'd come to know of the Band-uh. The result was a re-design that captivated alumni and could stand the test of time for years to come.